Does Your Product or Service Have to Be Unique?

By |2016-10-12T22:07:58+00:00September 28th, 2015|Marketing Made Simple|

If every product or service was highly unique, we’d be in trouble.  Things would be too unpredictable. Every mom and pop donut shop would have different kinds of donuts and we’d never know if the new one we just drove by would have what we wanted. We may be pleasantly surprised or disappointed.  If each [...]